9 - How Can Data Transform B2B Marketing Strategies for Better ROI?

Paula Chiocchi

Published on: 21/04/2025

On this episode of *Marketing Vanguard: Leading Voices in B2B Innovation*, host Paula Chiocchi sits down with Dave Nugent, EVP of Data & Analytics at Fusion92. They explore how data integration and identity graphs are revolutionizing B2B marketing strategies. Dave shares how Fusion92’s client-first approach and innovative technologies drive measurable ROI and marketing impact.